To celebrate International Hug Day on Saturday 21 January, Baskin-Robbins, which opened its first South African store in Cape Town, will be offering visitors to their Tyger Valley store free hugs – and ice cream!

According to the international ice cream chain, hugs lower the heart rate, promotes a calming effect and greatly reduces stress. Wait a minute… so does ice cream, right?

To get in on the happiness and spread some much-needed cheer this January, head to Baskin-Robbins in Tyger Valley.

Photography Megan-Leigh Heilig/HSMimages.com

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