Lay’s has quietly announced that it has discontinued its classic salt and vinegar flavoured crisps. This comes after consumers have been questioning why they can no longer find this particular flavour on shelves across South Africa’s supermarkets.
In a Tweet that seemingly blew up the Twitterverse, the Simba Chip brand simply says: “Lay’s Salt & Vinegar Flavour has been discontinued and will no longer be available in the market. We however invite you to try our new Lay’s Sweet and Smoky American BBQ Flavour. We do hope you enjoy our other flavours from our range too. :)”
@LaysSouthAfrica @LAYS please rethink this Salt and Vinegar decision. It was the only flavour. ?
— DJ Pure Euphoria (@mikeyiswright) February 12, 2020
@HowardFeldman Massive argument next door regarding Lays Salt and Vinegar chips….called my armed response…..they brought a packet of chips….all quite for now?????
— saul hurwitz (@Saulhurwitz) February 12, 2020
@LAYS I’m so utterly disaponted in your decision to discontinue the Salt and Vinegar flavoured chips??? CLEARLY that was NOT a consumer based decision. #BringbackS&VChips
— Lisa-Lee Solomons❤ (@LisaLeeSolomon1) February 12, 2020
@LAYS salt and vinegar is one of the best flavors. How could you? Why????? ?
— Koketso Chipane (@K_Chipane) February 12, 2020
Sadly you have lost a customer. I only bought lays for the salt and vinegar.
— Rashaad (@ShaadieD) February 11, 2020
Since this announcement, a number of online stores have increased the price of their Lay’s Salt and Vinegar crisps exponentially. Take a look at how much you could now pay to get your hands on the crisps:
Picture: Pixabay