This year, hundreds of professionals in the travel and tourism industry will converge on the CTICC to attend leading business-to-business global expo, World Travel Market Africa (WTMA). But whether you’re a travel professional or not, here’s why you should pop in.

1 Global business reach

The convention will showcase inbound and outbound travel markets from more than 45 countries.  As an attendee, you’ll have access to top-quality contacts from around the globe, which can be confirmed via pre-scheduled appointments, as well as strategic on-site networking opportunities.

2 Cutting-edge travel technology education

A working knowledge of e-marketing and technological tools can catapult your local travel business to a global scale (or simply help you find the best deals out there for you and your family). That’s exactly why WTMA will boast a designated technology sector exhibiting the newest innovations specific to the world travel market. You’ll gain insider knowledge of social media and online hospitality services, and get the chance to attend various seminars hosted by experts in the field.

3 Face-to-face interaction

The majority of exhibits, pavilions and educational hubs will be clustered on a show floor – perfect to get some much-needed face-to-face familiarity with potential business partners. A detailed floor plan will show precisely where to find the right countries and exhibitors suitable for your needs.

4 Workshops and seminars

Want the latest news, developments and challenges within the travel industry? Well, WTMA provides exactly that! Plus, the Outbound Travel Conference will see numerous talks hosted by individual world destinations. These sessions will allow you inside other countries’  and businesses’ locations, cities and activities. Entry to these seminars are free and are sure to provide a world-class learning opportunity.

5 WTM Buyers Club

If you’re a ‘senior travel industry decision maker’, such as a travel agent or tour operator, you’ll receive exclusive networking opportunities through the Buyer’s Club Buyers status. This includes access to an online dairy to arrange meetings with exhibitors,  speed networking sessions and the exclusive WTM Buyers Lounge where you can build rapport with business peers and seniors. Who knows where these new connections may lead you?

This is an affiliated post by World Travel Market Africa

Photography Courtesy image

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