At WEEF, they believe that leather is timeless. They use the medium to make bold new statements. Their products are born out of love, passion and attention to detail.
WEEF prides itself on using responsibly sourced leather from sustainable and reputable South African suppliers. All products are designed and assembled in-house and by hand… but they’re not complaining – they love what they do.
In 2013 two good friends had a vision – and WEEF was born. Its founders, Dévan and Patrick, met while working at a design studio in Cape Town. They shared a deep love and appreciation for South African arts and crafts. Inspired by the drive and culture of the country, they set out to develop their very own lifestyle brand… here begins the WEEF journey.
Since then, they’ve had the creative freedom to turn their wildest ideas into actual products. In turn, they have also provided meaningful work and income for local makers and suppliers. To date, they create a boutique range including hand-made leather skinny ties, bow ties, pocket squares and EPIC suspenders right here in Cape Town and are also currently flying the SA flag high internationally with exports to the EU, UK, Dubai, Japan and the USA.
For the last year, the creative duo has also been experimenting with a plant-based medium called Piñatex – an innovative natural vegan textile made from waste pineapple leaf fibre. WEEF has been looking into sustainable alternatives for quite some time and finally found their sustainable, vegan-friendly version and challenge other brands to do the same. Now available in three colours; Canela (burnt orange), Natural (cream) and Charcoal – you can be sure these bad boys are going to the very top of the Christmas wish list (and fast)
On the topic of gifting, other than for under the Christmas tree, it is as an incredible option for corporate gifting. WEEF has also become very popular for all those planning to say ‘I Do’, ideal as a great groomsman gift but also a timelessly crafted piece for the groom to wear and cherish for years to come.
WEEF can also custom-make a tie to fit any theme or special occasion and offers engraving, as an extra.
The WEEF story has been a brave and bold one; of taking chances, working hard, persevering, and sticking to your principles – the way of a true gentleman. For Dévan and Patrick, establishing their own business and doing what they love and believe in has been a dream come true, and a path to self-actualisation. Now they want to share that dream with the world and empower others to do the same.
It’s not just another purchase, it’s a timeless investment.
To order yours now and find out more: Shop HERE.
Prize Details: One lucky reader will win the ultimate summer wardrobe spruce up, thanks to the good guys at WEEF. This includes:
– One of their luxury leather bow ties
– A set from their newly-launched sustainable range, Pinatex.
– Free engraving on product
How to enter: Fill out the form below.
Competition Ts & Cs:
– The winner will be announced on December 22
– Winner will be contacted via details entered on the form
– Winners are required to claim their prize within one week or another winner will be drawn
– Prizes are not refundable and cannot be exchanged for money
– Transport to and from event is not included
– Winner must collect the prize from the Highbury Media office
*The entry form is space sensitive, please make sure there is no space after your email address*
*Once you have correctly filled in your details and submitted, the entry form will disappear. This means your entry has been received.*
Picture/s: supplied